We're excited to share that after partnering with Uptown-based agency MONO, the Lake Street Council and Lake Street Lift officially launched our new state-wide advertising campaign last month:

Lake of 10,000 Lands.

Lake Street is where the city’s soul stretches wide, where global flavors meet Midwestern familiarity, art and activism share the same walls. Every block tells a story of resilience and reinvention. If you’re looking for a place where the optimism of the American dream is alive and well, look no further than Lake.

Minnesota is the Land of 10,000 Lakes.

And Lake Street is the Lake of 10,000 Lands.

With saturated, high-contrast colors inspired by the corridor's stunning murals, glowing neon signs, and colorful shop window displays, the campaign's visual identity captures the eclectic charm that makes Lake Street special.

Where You'll See the Campaign

• Lake Street Lift is proud to share this campaign through multiple channels to reach the widest possible audience:

• Local Newspapers: Look for our ads in publications across Minnesota

• Multilingual Advertisements: Reflecting the diverse communities that call Lake Street home

• Local Influencer Partnerships: Collaborating with voices who understand what makes Lake Street special

• Social Media Content: Engaging stories and visuals across digital platforms

• Billboards and Video: Eye-catching displays throughout the state

Join Us in Celebrating Lake Street

By supporting this campaign, we're investing in Lake Street's small businesses and helping ensure the continued vibrancy of this essential Minneapolis corridor. We invite everyone to keep an eye out for the campaign and advertisements across Minnesota!